M Social Hotel Times Square New Years Eve
Top Viewing Gallery of Times Square Ball Drop
Event Description
For a quintessentially iconic New York City New Year’s Eve celebration, M Social Hotel in the heart of Times Square features an extra special live view of the legendary ball drop. For New Year’s Eve, there’s no better place to celebrate than the epicenter of the Times Square action, but at M Social Hotel, you’ll avoid all the overwhelming crowds, lines, and criminal cover fees of the venues below.

Sip champagne, dance among the stars and take in breathtakingly stunning views of Manhattan’s most famous neighborhood on the most electric evening of the year. M Social Hotel guarantees an unforgettable party wrapping up 2026 in style as you watch the ball drop, dance, and sip champagne right in the center of all the action.
You MUST enter the Times Square area at a specific entry point in order to access this event. There will be barricades set up throughout Times Square at the discretion of NYPD that will limit where pedestrians can / cannot walk on New Year’s Eve.
The New York Police Department requires that guests present tickets in order to access party venues that are within the barricaded area of Times Square. Large crowds should be expected and you may be required to wait outside for a period of time (Show up early and help reduce the wait time). Regardless of admittance time to your party, make sure to enter the Times Square area at your designated venue entry point no later than 8 PM. All movement in the area will be at the discretion of NYPD and guests accept all risks and agree to adhere to all NYPD rules and regulations for the evening. Strict admittance restrictions may be in place during the ball drop (11:30 PM – 12:15 AM)
Frequently Asked Questions
What's included with my M Social ticket?
Guaranteed live view of Times Square ball drop from indoor or outdoor positioning
5-hour premium open bar (8 PM-1 AM) featuring top-shelf spirits, wine, beer, champagne, cocktails
Food stations from 8-10:30 PM (raw bar, sushi & sashimi, sliders, cheese & charcuterie, hot & cold canapés)
Dessert station 11 PM-12 AM (chocolate fountain, mini cakes, tarts, truffles)
Late night snack 12-1 AM
Live DJ entertainment throughout evening
Champagne toast at midnight
Access to climate-controlled indoor event space with floor-to-ceiling windows
Access to 5,700 square foot wrap-around outdoor terrace
Panoramic Manhattan skyline views
Party favors and festive atmosphere
What's the dress code for M Social on New Year's Eve?
Formal or cocktail attire is strongly recommended for M Social. This is a sophisticated celebration - think elegant dresses, suits, or dressy separates. No athletic wear, sneakers, or casual attire. Dress to impress for New York's most iconic night.
What time should I arrive at M Social on New Year's Eve?
Doors open at 8:00 PM and we recommend arriving 30 minutes early to help with the check-in process. M Social is located at 226 W 52nd Street - your ticket confirmation email will include specific arrival instructions. Important: M Social is within the NYPD barricaded Times Square zone. You must enter through a specific NYPD entry point to access the venue. Large crowds should be expected, so early arrival is recommended.
What's the New Year's Eve food and drink menu at M Social Hotel?
Premium open bar runs 5 hours (8 PM-1 AM) featuring Tito's, Grey Goose, Bombay Sapphire, Don Julio Silver, Maker's Mark, Johnnie Walker Black, Hennessy, plus Corona, Brooklyn IPA, Peroni, Heineken, Josh Cabernet, Skyside Chardonnay, and Veuve Clicquot champagne.
Food stations (8-10:30 PM) include: Raw Bar with Blue Point oysters, littleneck clams, snow crab claws, and jumbo shrimp; Sushi & Sashimi station with maki rolls, sashimi, and nigiri; Slider Station with beef, lobster, and chicken sliders; Cheese & Charcuterie display. Hot canapés include French onion soup in mini brioche, pork belly bao buns, beef kabobs, achari chicken tikka, and Thai vegetable spring rolls.
Dessert station (11 PM-12 AM) features chocolate fountain with strawberries, pineapple, and pound cake, plus mini cakes, tarts, petit fours, and chocolate truffles.
Late snack served 12-1 AM.
Menu subject to change.
How does M Social compare to other ball drop view venues like R Lounge or Bar 54?
M Social offers guaranteed ball drop views at $949 vs R Lounge ($1,200) or Bar 54 ($1,499). All three guarantee ball drop sight lines. M Social's advantage is the massive 5,700 sq ft wrap-around terrace plus full 5-hour open bar (vs 4 hours at many competitors). Bar 54 sits higher (54th floor) for more dramatic elevation. R Lounge offers 3rd floor panoramic windows with two-room layout. M Social provides the largest outdoor terrace space with best price-to-value ratio for guaranteed ball drop viewing. Choose based on your priority: highest elevation (Bar 54), panoramic 3rd floor (R Lounge), or largest terrace with longest open bar (M Social).



